Has anyone else noticed that GM has forgotten their past?

"Jordan and the Slowrunner, Boomer Intensifies" (jordanwphillips) 12/26/2017 at 20:32 • Filed to: Chevrolet Commercials are Terrorism in Disguise

1

21

On one of their newer commercials for the Silverado, they mention the bumper steps like it is a new thing...

But it’s not. They’ve done it before.

jimz > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 20:39

0

who else is doing it?

Jordan and the Slowrunner, Boomer Intensifies > jimz 12/26/2017 at 20:40

1

No one, my point is that they’ve done it before and then stopped, but now are coming out with it like it’s an all new idea. At least their advertising department paints that picture.

yamahog > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 20:41

3

was going to say “that was *old* GM, duh” but they made the damn Avalanche til 2013!

Jordan and the Slowrunner, Boomer Intensifies > yamahog 12/26/2017 at 20:43

0

They did stop with the step bumper in like 2003, I believe, when they de-plasticized it.

jimz > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 20:43

2

No, that’s not how marketing works. Nobody other than GM is offering it, so it behooves their marketing dept to advertise that it’s a GM-exclusive feature. That they’ve done it before is immaterial.

Jordan and the Slowrunner, Boomer Intensifies > jimz 12/26/2017 at 20:46

1

Fair, but they don’t just advertise at exclusive, they advertise it as new. I know the masses don’t know that, but... Whatever. It sells some trucks.

HondoyotaE38: A Japanese and German Collab...wait a minute > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 21:08

3

They’re just advertising and making it seem like a new cool thing so people buy their stuff. Also because no one really pays any attention to their past except detectives and gearheads like us.

for Michigan > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 21:30

2

“Our fancy new Silverado shares a feature with a 15-year-old truck that had mixed reception among consumers.”

Not exactly number one on the list of appealing marketing lines.

DaftRyosuke - So Long and Thanks for All the Fish! > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 21:36

1

The Avalanche was basically sold with/without plastic from 2003-2006. The option code was, “WBH,” or, “Without Body Hardware.”

And yes, the 03-06 with the cladding still had the steps.

CRider > yamahog 12/26/2017 at 21:53

1

I’m pretty sure GM just forgot to stop making it.

gawdzillla > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 22:14

0

that bumper step is awesome regardless (i have one)

gawdzillla > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 22:14

0

that bumper step is awesome regardless (i have one)

gawdzillla > Jordan and the Slowrunner, Boomer Intensifies 12/26/2017 at 22:14

1

that bumper step is awesome regardless (i have one)

pip bip - choose Corrour > Jordan and the Slowrunner, Boomer Intensifies 12/27/2017 at 06:13

0

you expect anyone at GM to have an attention span these days?

boxrocket > Jordan and the Slowrunner, Boomer Intensifies 12/27/2017 at 06:56

0

I’d think that gm - right up there with VWAG - would be first in line at the “I’d like to forget my past” table.

punkgoose17 > DaftRyosuke - So Long and Thanks for All the Fish! 12/27/2017 at 08:57

0

Wow! I’ve never seen or heard of a WBH Avalanche.

winterlegacy, here 'till the end > DaftRyosuke - So Long and Thanks for All the Fish! 12/27/2017 at 10:57

0

I suppose an Avalanche WBH is going to be expensive and rare given that it doesn’t look entirely ugly.

DaftRyosuke - So Long and Thanks for All the Fish! > winterlegacy, here 'till the end 12/27/2017 at 12:19

0

I think they sold about equal. I hardly see Avalanches anymore at all.

winterlegacy, here 'till the end > DaftRyosuke - So Long and Thanks for All the Fish! 12/27/2017 at 14:46

0

I think most Avalanche owners were holding out for the Colorado...

DaftRyosuke - So Long and Thanks for All the Fish! > winterlegacy, here 'till the end 12/27/2017 at 14:54

0

I don’t really know what Avalanche owners were thinking.

I have a friend who owns a 2500 Avalanche but he barely uses it as anything more than an off-road hooner.

winterlegacy, here 'till the end > DaftRyosuke - So Long and Thanks for All the Fish! 12/27/2017 at 15:43

0

I personally like the design and style of the Avalanche without the body cladding. I get the idea of having a truck bed and the ability to seat 5 on the inside.

Did your friend mention anything about the Avalanche’s handling? I’ve had bad experiences with GM SUVs and trucks - the ‘96 and two ‘98 Jimmies I’ve driven have had god awful handling that refused to give you any feedback, and the ‘03 Silverado I drove turned like a tank (for reference, the ‘98 Dakota that my mother used to own had steering that felt precise, if heavy due to the truck’s own weight.) The ‘12 Sierra that my stepfather has has a bit better handling, definitely trucklike, but not as sloppy as the early 2000s GM vehicles I’ve driven.